Fireside Chats

Past Webinars

Ticketing Fraud 101: How to Outsmart Scammers & Protect Your Sales

May 7th at 11am PST
Presented by Austin Castaneda, Client/Product Manager

Ticket fraud is a growing threat that can cost your organization revenue and damage customer trust. In this webinar, we’ll uncover the most common ticket scams, how fraudsters operate, and—most importantly—how you can detect and prevent fraud before it impacts your sales. Join us to learn practical strategies and tools to safeguard your events and keep your ticketing secure. We’ll leave time for your questions as well.

Right Message, Right Time, Right Channel = Right RESULTS

April 30th at 11am PST
Presented by Martin Gammeltoft of Activity Stream, with Saffire's Jessica Bybee- Dziedzic

Aligning your communication with the customer journey, and choosing the right tone of voice, channel and messaging can improve your visitor experience, your sales and create customer loyalty. In this webinar, we'll walk through a framework that makes it easy to plan what and how to communicate when, and we'll explore some surprising data that can instantly improve your customer engagement.

Designing for Your Future Success: How Strong Brands Drive Sales

April 16th at 11am PST
Presented by Jeremy Emerson, Chief Creative Officer

Improving your brand with an updated logo and redesigned website CAN lead to measurable sales increases. Join this interactive webinar to find out how investing in your brand and website can help pay off big. We’ll help you understand when it is time to consider a website redesign, and we’ll discuss how “designing for your audience” paves the way to more avenues for both online and offline success. And we’ll even let you peer into Saffire’s “Hall of Fame” for best improved brands. Bring your questions!

Discover the Latest Ticketing Trends and How to Stay Ahead of the Curve

April 2nd - 11am PST

Presented by Austin Castaneda, Client/Product Manager

The ticketing industry is evolving rapidly—are you keeping up? Join us for a deep dive into the latest trends shaping live events. We will share key insights and strategies to help you adapt, enhance the attendee experience, and stay competitive! Whether you're looking to optimize your current setup or explore new options, this session will give you the insights you need to make smarter choices for organization.