Saffire Returns to Florida for FFEA


Jessica and Cassie traveled back to Florida for the Florida Festivals & Events Association Convention in Bonita Springs. They had such a great time meeting this festive crowd of Floridians! The mornings kicked off bright and early with Ask the Expert Sessions where Cassie discussed Email Marketing and Measuring Google Analytics. Then the gals continued late into the nights providing costumes, homemade Christmas cookies, Grincharitas, queso and other snacks and goodies for the Grinch’s Christmas-in-July themed hospitality suite parties. Jessica tried her best to win the tacky Christmas sweater contest while Cassie came in full Grinch gear.

Proudly bringing a little bit of Texas to Florida, they gave a bottle of Republic Tequila and some newly-designed Saffire t-shirts to raffle winner, Nancy Stewart-Franczak from Festival Management Group in Delray Beach. It was an amazing trip and we’re thrilled to have met so many new faces! Cassie continued the tour of Florida last week meeting with several events we met at the Florida Federation of Fairs Convention in May.  Needless to say, we can’t get enough of the Sunshine State!

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